LeverUP × Braze
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Marketing Oscar from Las Vegas back to Vilnius

Radisson Collection Astorija Hotel, Vilnius October 13th, 2026  ·  3:00 PM – 6:30 PM Free entry

What started as a CRM transformation in the Baltics became an internationally recognized success story. Let’s raise a glass to PHH Group, LeverUP, and Braze and to taking great work from the Baltics to the world stage. Join us to celebrate another global recognition from the Baltics!

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Braze_Finalist

Event program

Gathering and registration  ·  3:00 PM – 3:30 PM
Part one · 3:30 PM – 3:50 PM

Let's raise a welcome glass and share big news!

Antonija Skender · Account Director at LeverUP

  • Straight from Las Vegas back to where it belongs, Vilnius, we're bringing you the highlights from Braze Forge and the story behind our Torchie Award recognition with PHH Group. From a major digital transformation in the Baltics to international recognition, let's toast to the journey that brought LeverUP and PHH Group to the Torchie Awards.
Part two · 3:50 PM – 4:30 PM

Fireside chat - How do you migrate millions of users and more than 1000 transactional campaigns across four markets in just eight weeks?

Vytautas Romeika · CMO at PHH Group

Virginija Karmazaitė · Head of CRM at PHH Group

  • Building a single customer view is one thing on a slide, it's another to live through the migration. How do you migrate millions of users and more than 1000 transactional campaigns across four markets in just eight weeks? We'll take you behind the scenes of PHH Group's move to Braze, from redesigning their CRM architecture and protecting deliverability, to introducing real-time data, AI-powered recommendations, and scalable personalization. Hear what actually changed for PHH Group's team, customers, and results.
Coffee break  ·  4:30 PM – 4:50 PM
Part three · 4:50 PM – 5:30 PM

Why leading brands choose Braze - hands-on practice snapshots

Marija Todorovska · Senior CX Consultant at LeverUP

  • The old playbook doesn't work anymore, so what replaces it? One profile that follows the customer across every channel and timing that feels less like a robot and more like a mind reader. Then see it in practice and find out why Braze is different from the usual MarTech stack, what's running under its hood, and how all of that shows up in a real customer journey. Watch it in action with a live demo.
Food, drinks & celebration  ·  5:30 PM – 6:30 PM

Reserve your spot

Entry is free, but registration is mandatory. The number of spots is limited!

I confirm that I am aware that the organizer will take photographs and record activities during the event. I accept that the photographs and videos in which I may appear may be used for the purpose of promoting the event and the organizer's activities.

Radisson Collection Astorija Hotel
Didžioji g. 35-2, Vilnius  ·  Opera room
Consultant
LeverUP i Braze logotips

About organizers

Braze

A leading global customer engagement platform that enables brands to communicate with users across multiple channels, delivering personalized experiences that strengthen customer loyalty and drive measurable business results.

LeverUP

A consulting company specializing in customer engagement, CRM, and marketing technologies, headquartered in Zagreb. Braze Commercial Partner for the Adria region, the Baltics, and Hungary. The company helps clients achieve measurable business results through advanced personalization and optimization of customer experience.